FINAL POSTER

Poster Production

The original image is strong already and could have been left un-cropped, however I feel the image would be stronger if my character was featured in the middle of the image, as this would appear more bleak and add more emphasis on his character.

In order to ensure the character was in the centre of the screen, the use of grid guides were essential. To further add emphasis to the character and to lessen the surroundings, I significantly lowered to opacity of the paint brush and faded black in the sides of the image, thus centralising the character more and darkening the tone of the poster to emphasise the fact that the film is dark and ominous and this is reflected in the poster

To further build on the dark ominous tone of the poster, I added a red hue to the whole image to reflect my main influence of posters - Old Boy. I felt adding a main colour to the image was also necessary as although the natural orange streetlight reflects the gritty tone of the movie, the red colour is far stronger and would attract more attention than that of the original colour.

To prevent the red hue from darkening the character beyond the extent of which he is visible, I cropped him out of the original photo and pasted him on top of the red layer. Obviously having been cut and pasted, I used the eraser tool on a low opacity to blend the pasted image into the image beneath, which proved to be relatively easy due to the characters dark clothing.

Adding a sharper red hue to the image further builds on the blurred effect which was achieved by slowing the shutter speed on the camera, as now more emphasis is placed on the blurred background images such as the streetlamp and bushes which builds on the overall image.

After a tutorial on youtube, I learned how to add in the effect of raindrops, which I felt was a necessary addition to the poster as it builds on the dark tone of the poster as the audience questions what sort of man would stand in the rain without the use of an umbrella??? 

the rain also allows the poster to further resemble my main poster influence - Old Boy

After exploring different fonts on www.Dafont.com - I made the decision to use the same font as I had used in my trailer as I felt it in terms of font, it accurately depicted the tone in which I was trying to bring to the audience as it similarly resembles that of graffiti like letters which audiences would associate with street culture. To add onto the effect of the letters, using the paintbrush tool I drew light grey lines on the letters to make them appear shiny.

I felt the fonts which were provided on Photoshop were not in suiting with the rest of my poster, thus encouraging me to explore further on Dafont.com, where I found Uncle Typewriter font, which I felt would look fitting on my poster. Cutting out the background of the letters proved more difficult than previously due to the extra bits of letters around the letters themselves.

The final product

The main influence.

Poster ideas

Using a single strong image has been my intention throughout the whole process of the production of my poster. After a photoshoot featuring my main character, I have been allowed to develop multiple ideas

Leaving the sense open for slightly longer than usual allowed for a slightly blurred version of the image, producing an interesting effect as this way more was incorporated. Although the central image is strong, blending multiple images together produced an unprofessional result due to my lack of experience on photoshop, thus bolstering my feeling for the need of one strong image. This idea also fails to reflect the work of my influences, and only features one character, therefore I feel this idea is not the one.

Poster Analysis - Shifty

Top Boy - Poster Analysis

Poster analysis - Infernal Affairs

Style Wars - Poster Analysis

FILM POSTER IDEAS

After conducting research into professional film posters, I have concluded that I show preference to a poster with one main striking image as opposed to multiple images photoshopped together to give an indication of the movie. The posters for Style Wars and Eastern Promises are images which give a clear indication as to what the movie involves with only a single image, which I believe to be more effective as it sets the tone and is consistent. For my poster, I will attempt to use a single photo which I will add effects on, similar to that of Reservoir Dogs or Gran Torino, however using an image more related to my production such as Adulthood or Top boy.